The Principals

Andres Ceballos, co-founder of Expand and Reach Solutions, brings a wealth of tech industry experience. With a background spanning Salesforce Alliances, ISVs, and Product Leadership for a dozen years, coupled with a significant Oracle legacy, Andres is poised to redefine business expansion.

Andres played pivotal roles in Salesforce Alliances, Channels, and ISVs, where he drove customer success, adoption, and revenue growth. His strategic leadership at Oracle in Support, Sales, and Alliances ISVs further enriches his seasoned background.

With a pragmatic approach, Andres excels in strategic planning, sales management, and alliances. His expertise lies in optimizing sales operations, forging strategic partnerships, and tailoring engagements for clients from design to execution.

As a co-founder of Expand and Reach Solutions, Andres is set to transform how businesses expand and penetrate new markets. The company's mission aligns with Andres's passion for achieving strategic growth goals through effective strategies and valuable relationships.

 Morris Menasche, with over two decades of sales experience in the tech industry, is co-founder of Expand and Reach Solutions.  Morris has a rich history of success in lead sales roles for Fortune 500 as well high growth companies, focusing on effective strategies and valuable relationships. His expertise in opening markets, transforming businesses, managing teams and driving results is well-established.

Morris's passion lies in helping organizations achieve their strategic growth goals. He excels in strategic planning, sales, sales management, alliances, and sales optimization. His team at Expand and Reach Solutions tailors engagements for clients, from design to execution.

Morris is setting out to redefine how businesses expand and penetrate new markets. Under his leadership, this company aims to accelerate market penetration, optimize go-to-market tactics, and forge strategic partnerships.